EmilyRae Johnson
A Rocky Mountain designer, strategist, illustrator, and educator.
EmilyRae turns ideas into brands people trust — with smart strategy, strong visuals, and illustrations that connect. Whether leading or designing, she makes sure every detail serves the bigger story.
Build something meaningful.
What Sets EmilyRae Apart
Strategic Brand Leadership
She drives brand positioning, messaging, and identity systems that make your brand connect. Her competitor insights and market research power smart, effective strategies.
Custom Illustration & Design
She crafts bold, memorable visuals that bring your brand’s story to life — from editorial art to product packaging with personality.
Design Education & Mentorship
She builds and delivers internal curricula on brand naming and strategy. EmilyRae leads workshops, mentors rising talent, and shares real-world design know-how.
The Work
Pivot - Strategy + Messaging + Visuals + UI
QuietMind – Illustration + UI
FISM - Strategy + Messaging + Visuals
Bird & Trove - Strategy + Messaging + Visuals
Cut Through the Noise
Without clear strategy and strong visuals, your brand risks blending into the reverberations.
So you are frustrated in having a great story but no way to share it effectively. That is a missed opportunity you cannot afford.
That is where EmilyRae comes in. She helps you cut through the noise with a focused brand strategy, compelling visuals, and hands-on mentorship — so your message maximizes its impact and your brand truly sings.
Behind the Work
EmilyRae is passionate about blending visuals and words to bring stories to life through bold illustrations and smart design.
With a background in art, branding, writing, and mentoring, EmilyRae creates powerful narratives that help brands and creatives command attention.
EmilyRae’s Skillsets
EmilyRae brings a versatile skillset that bridges strategy, creativity, and education—equipping her to deliver impactful work across diverse roles.
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Visual identity and brand systems
Graphic design and visual storytelling
Custom hand-drawn and digital illustration
Layout, typography, and print design
Digital design for websites and social media
Proficiency with industry-standard design and illustration software
Photo editing and retouching
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Brand positioning, messaging, and guidelines
Market and competitor research
Consumer insights
Project leadership and team collaboration
Stakeholder communication
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Internal training development on brand strategy, messaging & naming
Workshop facilitation and team sessions on design and branding
Hands-on mentoring for contractors & university students
Portfolio reviews and career coaching
Clear communication of complex ideas